Design and fashion run on the edge of technology, driven by the passion for detail.
Brief
We realize iPhone accessories using only the most high quality materials, providing a product defined by a simple and super detailed design. All our cables and earphones are realized in flexible braided nylon and they come wrapped around a functional rubber spool, that serves as a cable organizer.
Our products are fashionable but yet really easy to understand and to use.
We believe beauty and fashion are represented by simplicity and attention to details, which are the main features of our products.
Logo
The logo itself is inspired by top class fashion ateliers: an open scissor to show the elegance, strenght and firm cut of our products.
Products
The products are simple, the traditional best sellers, the must haves of each store, able to give a very precise identity to the brand.
We integrate simplicity with attention to details and eventually with extra features, without harming the real nature of the products.
People want accessories to match their outfit and life style! The solution is to select color ranges that match all fashion collections.
Black and white are classic colors, necessary for each collection. POP colors, tribute to the 80’s. They make a minimal collection very lively. FABRIC, evergreen patterns, a must for the fashion channel.
Packaging
The packaging is eye catching with great attention to details.
It communicates the value and quality of the brand.
CREDITS
THE TEAM
Head of Design: Michel B.
Graphic designer: Eleonora G.
Product Designer: Diego T.
English 
Italian